February 4, 2008 at 2:00 am Leave a comment

Kim photoWhat would happen if Amazon and Google merged and became Googlezon? How might the delivery of content and news be different? Would print media still exist? Check out this 8 minute Flash video (EPIC2014) I found on YouTube that shows a possible future of media consolidation that makes The New York Times and print media kaput, extinct. What would happen if Google broadened its base and merged with Amazon, Tivo or gobbled up social networks? How would print media compete? Would the Fourth Estate be kaput?

You might have robots creating and editing the news and packaging content according to a consumer’s personal profile. Our mediascape would be filtered, ordered and delivered. Everyone contributes – bloggers, amateur journalists, freelance editors – and everyone gets a cut of the profits according to the popularity of their news items. News becomes “.. a collection of trivia…narrow, shallow and sensational…but it’s what we wanted”. Googlezon’s commercial success pre-empts any discussion of journalistic ethics, media or democracy.

The video ends by saying that The New York Times has gone offline (in 2014) and, in protest to Googlezon’s hegemony, it becomes a print-only newsletter for the elite and elderly – and the video asks “but perhaps there was another way?”.

Watch the video below – pretty scary when you consider the Googlization of everything and the fact that readership of newspapers is continuing to decline as readers turn to online resources. The New York Times lost 4.5% of its weekday circulation (to less than 1.04 million) and 7.6% of its Sunday circulation (to 1.5 million) in 2007.


Entry filed under: Google, Journalists & journalism, YouTube.

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